Product photography - tips and tricks for professional product photos

How do I create professional product photos?

Highlight the benefits of your products in the best possible way! You don't have to be a professional photographer to take professional product photos. The right equipment and a little product photography know-how are all you need to create professional photos. In this product photography guide, we will help you to set up your studio professionally so that you can take photos of your new products at any time.

Highlight the benefits of your products in the best possible way! You don't have to be a professional photographer to take professional product photos. The right equipment and a little product photography know-how are all you need to create professional photos. In this product photography guide, we will help you to set up your studio professionally so that you can take photos of your new products at any time.

Whether you have a small budget and are completely new to product photography or already have some prior knowledge and want to upgrade your current photo studio, we will give you tips and tricks in the world of product photography.

The right photo studio equipment

What do I need? Besides a good camera, of course, several pieces of professional equipment

The camera settings

The camera settings often depend on the subject you like to take a photo of. If it is food photography, for example, it may be a slight blur due to an open aperture (4.6). Otherwise, work with a closed aperture (16) to achieve a high deep sharpness and to show the product very detailed.

The tripod

A safe and wobble-free tripod is an instrument and avoids blur caused by the smallest movements. Even the steadiest hands are no substitute for a stable tripod. In our range of professional equipment you will find various tripods for different uses: Camera tripods, tripods with swivel arm, lamp tripods and many more. We recommend our camera tripod, which is height-adjustable and has a ball head that can be rotated and tilted 360 degrees: item number F004244

The remote shutter release

A remote shutter release is a practical accessory for the work with studio flashes. That gives any photographer 100% freedom of movement without disturbing so-called „synchro cables“ which are restricting your shooting distance. The radio triggers, which are mounted on the hot shoe of the cameras, send the signal to the flashes for triggering by radio.

Our recommendation: item number F001145

BRESSER BR-2504X8C-B1 Carbon Camera Tripod also usable as Monopod or Ground Level Tripod

The BRESSER BR-2504X8C-B1 is a versatile and reliable camera stand for use in a wide range of scenarios. Made from 100% carbon fibre, these camera stands are extremely stable and offer additional stiffness and a very low total weight. The stand comes with two centre columns. The small centre column has a length of 9.5 cm, and gives the stand a minimum height of 25 cm when the ball head is used. The large centre column has a length of 33 cm, and enables the stand to reach a maximum height of 165 cm when the ball head is used. The bottom end of the centre columns features a spring-loaded hook for securing a counterweight for additional stability. The legs can be adjusted individually in three different positions. One leg can be removed and used as a monopod by attaching the ball head onto the leg. This stand comes with a full aluminium BRESSER B-1 ball head, which rotates 360 degrees and can be tilted to any angle, including the standing position. The Arca Swiss-compatible quick release plate can be attached to a camera or a viewer in order to ensure a secure connection to the B-1 ball head. A rotatable ring is attached to the base of the ball head, and allows the camera to swivel without the observer while maintaining the same height and level, making it ideal for panorama photography. FEATURES Full carbon tripod Aluminium ball head Maximum load of 10 kg Minimum height of 25 cm Maximum height of 165 cm Height when folded: 47 cm Weight of stand and head: 1450 grams Twist-lock system Convertible to monopod Interchangeable centre columns Long full carbon centre column Short aluminium centre column Arca Swiss quick release plate Hook for counterweight on long centre column 360-degree rotatable and tiltable ball head Double spirit level on ball headDegree markings for panorama shotsThreaded screw quick-release plate 1/4" WHAT’S INCLUDEDCamera stand Ball head Quick release plate Long centre column Short centre column Hex key Storage bag for tripod head Tripod bag with shoulder strap Instructions

€189.00*

BRESSER T-16 Photo Studio Trigger Receiver

More flexibility inside the professional photo studio and on location: the BRESSER T-16 Receiver is a separate receiver suitable for the BRESSER T-16 Trigger Set and the separate T-16 Transmitter. The practical solution for triggering several flash units: the newly developed BRESSER T-16 Receiver enables the triggering of photo studio flashes on 16 channels without inconvenient synchronisation cables. Indoors, the Photostudio Flash Receiver has a range of approx. 20 m and outdoors a range of approx. 30 m.FEATURESLED light for trigger indicationIndoor range: approx. 20 mOutdoor range: approx. 30 mFrequency: 433 MHzNumber of channels: 16Synchronisation speed: 1/250 sPower supply receiver: Lightning power cable AC 220-240 VSCOPE OF DELIVERY1x BRESSER T-16 receiver1x Jack plug converter1x User manual

€21.00*

The lighting

Many mistakes can begin with the wrong lighting. Photos that are too bright or too dark distort the colours and the product. That's why it's important to be able to adjust the lighting perfectly at all times and to adapt it to the different products, because not every product needs the same lighting. For product photography in photo studios, we recommend studio flashes that offer the possibility of using different "light shapers", such as softboxes or spots that also allow variable adjustment of the flash. It is recommended to work with at least 2 flashes to illuminate the product perfectly.

Our studio flash recommendations: F003215

Daylight sets are easier to use and perfect for a start: F001918 and F001914

LED sets are suitable for food and smaller items: F004186

If you want to be a little more creative, try our LED multi-colour light: F004360

BRESSER BRM-300AM Studio Flash Set 2x 300W

The practical flash set consisting of two powerful and compact BRESSER-BRM-300AM studio flashes has a variably adjustable flash output from 1/32 to the full output of 300 watts per second.The flashes have a Bowens-S bayonet connection so that it is possible to use various light shapers such as octaboxes or spots from BRESSER with the BRM-300AM.Thanks to the fast charging time of 0,5 to 1,0 seconds, the robust flash is quickly ready for use again after triggering. With the 150W halogen modelling lamps that can be switched on as desired, it is easy to get an overview of the correct illumination.The back of the BRESSER BRM-300AM studio flash has a simple and user-friendly control panel and a special protection ensures that the flash does not overheat even during long periods of use. Settings can be adjusted easily and quickly using the control buttons. The BRESSER BRM-300AM studio flash set is suitable for product and portrait photography. FEATURES Flash output of 300 watts per second Adjustable from 1/32 to full power Charging time from 0.5 to 1.0 second 150W halogen setting lamp - fully on or off Color temperature: 5300-5600K Bowens-S bayonet connection Comprehensive user interface Overheating protection SCOPE OF DELIVERY 2x tudio flash BRESSER BRM-300AM 2x Tripod 200cm 2x Softbox 60x90cm 1x Flash sync cable 2x Adjustment lamp 150W 2x Flash tube 300W 2x Power cable 2x Replacement fuse SPECIFICATIONS Model: BRM-300AM Power: 300WS Guide number: GN56 Charging time: 0.5 - 1.0 seconds Power range: 6 steps (1/32 - 1/1) Setting lamp: halogen, 150W Flash tube: JDD-7 300WS Color temperature: 5600K Range Photo Cell: ~ 10 meters Flash duration: 1/1000 - 1/2000 second Overheating protection: Yes Cooling: Yes Operating voltage: AC 220V - 240V @ 50Hz Fuse: T8 / 250V microfuse (5x20mm), 6.3A Warranty: 2 years

€379.00*

BRESSER BR-2246B Daylight Set 2250W

Daylight Set consists of: two lampholders with 60x90 softboxes, with a total of 10 daylight bulbs and two vertically adjustable light stands with a maximum height of 210 cm. If you should neeed bulbs with a higher wattage, you will find many options with our JDD-6 series from 25 to 85 W. Everything is packed in a carrying bag.Because of the 5 lamps per softbox you get the perfect illumination of your scene.Complete set, you can start right away. Ideal for taking it with you on location. Very good set for product photography or video!PLEASE NOTE The lamp holders are suitable for light bulbs up to 85 watts. FEATURESLight stand folded: 74 cmLight stand: 87 - 210 cmFast height adjustement because of clip closing mechansimLamp holder with 5 switches and practical handle on the back sideSCOPE OF DELIVERY2x softbox 60 x 90 cm incl. diffuser cloth and cover2x lamp holder for five bulbs with replacement fuse10x daylight bulb 5500K 45W2x light stand1x carrying bag

€169.00*

Details

BRESSER BR-2240 Daylight Set 1875W

Even if there is little space for a lot of photo studio equipment, you can achieve best results in the illumination of portrait photos and product photos or social media videos with the various Bresser Daylight Sets.Whether in the photo studio or on location, the BRESSER BR-2240 Daylight Set consisting of 3 lamps trumps with its conceivably simple operation, high light output and be easily stowed in the transport bag.Three lamp stands with spigot connection are flexibly adjustable up to a height of 210 cm and one can be equipped with a telescopic extension arm up to 140 cm by means of the GagBobo clamp and provides the top or head light for product and portrait shots. The lamp holders are each equipped with a 125 watt JDD spiral daylight lamp (corresponds to fluorescence =625 W light output) and create the appropriate daylight temperature with 5500 K. The softboxes in size 50 x 70 cm with diffuser cloth enable a soft light distribution.FEATURESLight stand folded: 76 cmLight stand: 88 - 200 cmLength of boom: 77 - 139 cmWeight of set 10.16 kgShipping weight: 11.92 kgSCOPE OF DELIVERY3x softbox 50 x 70 cm with cover3x diffuser cloth3x light stand1x boom1x Gag Gobo Grip Head1x sandbag3x daylight bulb1x carrying bag

€195.00*

BRESSER BR-2250 LED Striplight Set

The BRESSER BR-2250 Slimlight LED daylight set convinces with its compact and portable design with versatile application possibilities. The wide range of applications as a continuous light with 60 powerful LED diodes and an output of 36 W at 3600 lumens makes the strip light LED set including tripods a must-have in the field of portrait photography, food photography and achieves impressive results as video light for social media and co.Removed from the tripod, the LED slimlights can be easily carried along on the practical hand grip. The flicker-free Photo LED BRESSER Striplights provide sufficient daylight temperature at a colour temperature of 5500 K over a length of 83 cm. With the dimmer, the light intensity can be continuously adjusted from 0 to 100 % to suit individual conditions without having to constantly move the tripods. The easy-to-use all-inclusive LED Striplight Set comes in the size of a sports bag and the accompanying air-suspended lamp tripods can be extended up to a height of 220 cm.The LED Striplights in a sturdy aluminium housing can be flexibly adjusted and used as headlights, overhead lights and continuous lights for videos and photos.FEATURES OF LED LAMPS 60 premium LED diodes per LED strip light Colour temperature of 5500K CRI value of >93 Dimmable from 10% - 100% Tiltable handle with tripod connectionAluminium housing Dimensions: 82 x 4.5 x 5 cm STAND FEATURES Air-spring light standsMax. stand height: 220 cm Height when folded: 83 cm Stand tube thickness: 40 mm DELIVERY CONTENT 2x LED strip light, 36 W 2x BR-TP220 light stand 2x Spigot adapter 2x Power adapter with dimmer 1x Carry case

€219.00*

BRESSER BR-36W RGB Professional Multi Colour LED Light

The BRESSER BR-36W RGB LED light is a professional video and photography light with a wide range of functions, including an innovative RGB LED function.The multifunctional device features a total of 261 LEDs that generate RGB colours and pure daylight.Thanks to the 81 RGB LEDs (adjustable from 0°- 360°) for 0-360 full RGB colours, as well as 180 daylight LEDs, the possibilities are endless. Despite the compact design made from a robust aluminium housing, the surface light has a CRI value of at least 95 and a gradually adjustable colour temperature of 3200 to 5600K. The BRESSER BR-36W RGB also comes with a diffuser, which generates gently scattered light that can be targeted at a surface using the barn doors.There is also a built-in dimmer, which allows you to adjust the brightness from 10% to 100% using the supplied multi-channel remote control.The multi-channel remote control also features 7 channels for storing the light settings of the BRESSER BR-36W RGB LED surface light.You can create unique light effects by using the RGB and daylight LEDs separately or simultaneously.The light can be powered with the supplied power adapter, or with separately available NP F 750 batteries for on-the-go use.FEATURESNumber of daylight LEDs: 180Number of RGB LEDs: 810-360 RGB coloursCRI of 95 RGB LED and daylight LED can be switched on separatelyDimming range: 10-100%, gradually adjustableMultifunctional with high colour spectrumBarn doors for spot useDELIVERY CONTENT1x RGB LED surface light, 36 W1x U-mount with connection with spigot tripod1x Power adapter1x Remote control (2x AAA 1.5 V, not included)1x Carry case with strap

€239.00*

Details

The background

The right background should clearly differentiate from the product so that the product is optimally showcased. A monochrome background is often used so that the background does not distract from the product. A white background is not always a "must-have." If you use a white background, however, you should make sure that it does not appear greyish but pure white by adjusting the "White Balance" in the camera options. In exceptional cases, you can also choose a more unusual background. Flatlays and patterned backgrounds are also suitable for product photography if they are not "cut-out" products.

Recommendations: F004036 and F004037

Exceptional backgrounds: F004409 and F004330

The Shooting Tables or Light Tents

Shooting tables are perfect for smaller products. They are usually equipped with a thick plexiglass plate with a matte and glossy side or with different backgrounds. For webshops and other professional product photography, this solution is perfect: F001999

For those who prefer a light tent, we recommend our light tent: F000069

Useful Extras

Usually, light reflections should be avoided. However, some items like jewelry require special lighting effects to shine. Our effect spotlight is the right choice here: F000069

An acrylic plate or acrylic pedestal with a smooth and reflective surface also gives small luxury items such as watches and jewelry a shining look.

Acrylic plate: F002006 and F002007

Acrylic pedestal: F002142 and F002005

What Else Do I Have to Consider?

Position products:
- Depending on the product, photograph from the front or from above.
- Use eye-catching angles.
- Choose different positions for variety.
- Photograph in full format without "cutting" the product.
Ensure dust-free and fingerprint-free photography.
Keep the camera clean with our set: F003271
Avoid disturbing reflections or shadows.
Ensure color accuracy through proper white balance.

Just Let Your Photo Shine, and You'll Spend Less Time in Photoshop!

Generally speaking, the better you set up your photo studio and lighting, the better your shots will be, reducing the need for extensive editing. Take your time and shoot multiple images rather than too few to save time during post-processing.

If you have any questions, please contact our photo studio equipment service: Support

Another tip: Find more photography tutorials on our YouTube Channel .

We wish you successful product photography!